When you start finding a blog position in
the search engines you have to distinguish between two clearly differentiated areas. What
will you do in your page (on page SEO) and what are you doing outside (off page
SEO).

In my last post I shared “Periodic Table of on Page SEO Ranking Factors” and I’ll
talk about how you can improve your search engine visibility with on page SEO,
which is showing you how you can apply these ranking key factors for success SEO. 

On Page SEO Ranking Factors

On Page SEO Ranking Key Factors:

Content :

Clear and good spelling indispensable, a blog post content is not a SMS. Avoid
abbreviations and especially do not try to kick the dictionary. Original and quality content, and frequency of publication of regularly at least two post a
week.

There are many bloggers who are able to post 2,000 or 3,000 words and other
written texts of 300 or 400. What matters is not the size of the text but is
capable of solving the problems of the readers. Always look for the best
value deal. 

HTML Tags:

Title 

The title is texts that appear at first. The title must always be original
and attractive that so people will feel like going to read the contents. Ensure
that title not great than 70 characters to fully appear in the search results
of Google. 

Description 

If the title has to be original description shouldn’t be less. At your
disposal are 160 characters to show the world that the thousands of results
that appear in Google to search for a keyword yours are the best. Moreover, the
description directly affects the CTR of your blog so you always have to refill
it. 

Headers

The labels serve to structure your content
in an organized manner. H1 is the most important because it refers to the
title of your post and therefore must have your keywords.

The H2, H3 … labels refer to the subtitles, may be more also extensive and
are positive to give more value to your keywords but not convenient to enter
exact keyword in every one of the labels. 

Architecture:

Crawler

If the sitemap.xml file indexes your web
pages, the robots.txt file that tells search engines index and crawl web page
or not. Take this small file to Google Spider does not take into account
files or labels that add unnecessary information. 

Speed

Try to make your website to be quick load
and to keep visitors. Search engines hate slow pages. If it takes too
long to load readers not waste time and go away from your site. Most
people do esta. Google knows esta websites and penalize those that are
loaded in a very slow manner. 

URLs

URLs must be user and search friendly, That is, must not distort that contain
rare elements, such as unnecessary symbols or numbers. If the title of
your post you have 10 words you need not contain the entire URL. That make
sure the URL is short. Focus only on the main keyword avoiding putting
prepositions and articles.

Links: 

Outgoing Links 

If you can complete the information in your blog post with an outbound link to
a website of the same industry or even pages of great authority, for example,
Wikipedia, the better option. This consistency will earn your text and add
value to your visitor. Never links pages penalized by Google or containing
spam. 

Internal links 

It is interesting That each of your post connecting At least another post your
site. This way you are giving authority to the pages that you link and if
your visitor goes through internal link esta win it spends more time diving on
your page. Also it is interesting to create a section of the type “Similar
Post” or “Related Content” as an easy way to create internal
links. 

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